Whether you are interested in working at a marketing firm or performing in-house marketing responsibilities for an organization, we have resources that can provide you with more information.
As a Villanova University student or alumni, you have access to Vault—including the popular Vault Guides.
By accessing the marketing industry page on Vault, you can get a snapshot of:
- An Overview
- Background
- Structure
- Industry Outlook
- Resources
- Related Professions
Check out this Career Q&A Video.
The marketing field has a variety of roles that constitute its industry. If you are looking to narrow your focus or identify a niche, you may review the Vault Guide to Marketing Jobs and the Vault Guide to Market Research Jobs which provide relevant information such as typical work environments, earnings, and the traits and skills for various positions.
Individuals with an interest in working with data can take a deep dive into the Vault Career Guide to Market Research which covers:
- Overview
- “Uppers and Downers”
- Defining Events
- Current Trends and Issues
- Job Searching and Researching Companies
- And more!
For even more information on the marketing profession, search “marketing” in Vault.